I have known Arnold for more than 10 years and have worked with him in my last 2 companies. Aside from his creative insights, and his outstanding project management skills (managing a client is not the easiest thing to do, but he does it with aplomb), I believe his most valuable attribute for a client is his appreciation that it is not about the creative, but rather it is the rigour and tenacity to ensure a positive answer to the question: does the effort produce results and is there demonstrable value for money. In other words, he appreciates we are running a business and the effort must move the company towards the goal. Arnold “gets it” and everything he does is focused on “results” for the client.
John Wagner, Director
Arnold and the team he led made a major contribution to the success that is hub by Premier Inn. Guiding us through the early stage of the brand development, naming the brand and creating the the striking look and feel that brought the brand to life, at every step of the way Arnold has been central to the process.
Simon Ewins, Chief Operating Officer hub by Premier Inn
I just wanted to take the opportunity to thank you for your hard work, passion, and patience this year. As a global, matrix heavy organisation it often takes time and lots of stakeholder management to get agreement or conversely it needs to be done yesterday! Your ability to be a day to day support helps us hugely internally and we see you as an extended part of our team!
We’re really happy with what we’ve achieved, where we are today and passionate about what’s to come in the years ahead.
Lianne Corriette, Global Employer Brand Director
Due in no small part to Arnold’s personal can-do attitude and his always professional approach to problem solving, the Staybridge brand in EMEA is today a success story in that; 1. customers love the look and the feel of the design, and the spirit of the brand, 2. the owners are enjoying revenue beyond their initial expectations, and 3. IHG is very proud to hold out the brand launch as the template for how a new hotel brand should be launched. Although part of a broader team, much of the credit goes to Arnold for helping to bring the brand vision to life.
John Wagner, Vice President Staybridge Suites EMEA IHG
A sharp marketing mind and a great strategist, Arnold has been instrumental to bring our ideas and concepts to life. He has built an outstanding team of creative and communication specialists. Warm and personable, I always appreciate his honest advice. Exceptional creative and brand concepts, combined with great value!
Anna Fenten, Marketing Director Sodexo Prestige
Mechline are a very well established business in a mature and hotly contested market. The work Arnold led on our repositioning and rebranding certainly raised our profile as a quality provider. We grew turnover by 20% last year, some of which came from a collection of marketing activities around the re-branding.
Ian Cresswell, Business Development Director
We briefed Integrated Marketing to redesign our web site to reflect the development of our business into a technology driven solution provider. Their execution was exactly what we had hoped for and has been exceptionally well received by clients and prospects. Our on-going relationship has now extended beyond digital support and they have helped us optimise our marketing spend through carefully targeted activity.
Richard Robinson, Chief Executive